Made in Pennsylvania, USA.  Fish Sticks fishing rod holders are made to last.  PVC construction with 1/2" solid aluminum foot stake cross bar.  Use your feet or hands to stand on it and force it ito the sand.  36" (~900mm) long, 1-5/8" (41mm) inner diameter for rod handle. Use this rod holder on the beach for securing your rod while fishing.  Highly visible white and built to last a lifetime.  (note as of 3/9/26 - Women have been appreciative.  Using your feet to anchor it the sand is so much easier.)